Historical performance in the Consumer Intelligence category.
Source: Acquire.fyi, Jan 1, 2025 - Jul 13, 2026.
Largest mergers and acquisitions by disclosed deal value.
| Acquirer | Target | Type | Value | Headline |
|---|---|---|---|---|
| NielsenIQ | Mtrix | Acquisition | Undisclosed | NielsenIQ acquires Mtrix |
| NielsenIQ | Flywheel’s China and Southeast Asia eCommerce Data & Insights business | Acquisition | Undisclosed | NIQ Buys Flywheel Asia Data Unit to Deepen Commerce Reach |
| NielsenIQ | Flywheel's China and Southeast Asia eCommerce Data & Insights business | Acquisition | Undisclosed | NIQ Buys Flywheel Asia Unit to Deepen Commerce Data Reach |
Page 1 of latest articles and deal coverage.
The deal gives NIQ a stronger position in China and Southeast Asia as brands shift spending toward marketplace, social commerce, and digital shelf analytics.
The deal gives NIQ sharper visibility into China and Southeast Asia marketplaces as brands shift budget toward retail media, social commerce, and digital shelf analytics.