Genesys Buys Pinkfish to Deepen AI Workflow Control
The deal gives Genesys a larger role in executing customer requests across enterprise systems, not just routing conversations.
Historical performance in the Customer Experience category.
Source: Acquire.fyi, Jan 1, 2025 - Jul 21, 2026.
Largest mergers and acquisitions by disclosed deal value.
| Acquirer | Target | Type | Value | Headline |
|---|---|---|---|---|
| Capgemini S.E. | WNS (Holdings) Limited | Acquisition | $3.3B | Capgemini S.E. acquires WNS (Holdings) Limited in $3,300.0M cash deal |
| NEC Corporation | CSG Systems International, Inc. | Acquisition | $2.9B | NEC Corporation to acquire CSG Systems International, Inc. in $2,900.0M cash deal |
| Thoma Bravo | Verint Systems Inc. | Acquisition | $2B | Thoma Bravo to acquire Verint Systems Inc. in $2,000.0M cash deal |
| Thoma Bravo | Verint Systems, Inc. | Acquisition | $2B | Thoma Bravo to acquire Verint Systems, Inc. in $2,000.0M cash deal |
| NiCE Ltd. | Cognigy | Acquisition | $955M | NiCE Ltd. to acquire Cognigy in $955.0M cash and stock deal |
| Repay Holdings Corporation | Kubra Data Transfer LTD. | Acquisition | $372M | REPAY Closes $372 Million KUBRA Deal |
| Seismic | Highspot | Merger | Undisclosed | Seismic to merge with Highspot |
| Highspot | Seismic | Merger | Undisclosed | Highspot to merge with Seismic |
| UJET | Spiral | Acquisition | Undisclosed | UJET acquires Spiral |
| Route | Frate Returns | Acquisition | Undisclosed | Route acquires Frate Returns |
Page 1 of latest articles and deal coverage.
The deal gives Genesys a larger role in executing customer requests across enterprise systems, not just routing conversations.
The deal folds a scaled influencer agency into Accenture Song as consultancies race to own social discovery, measurement, and commerce for blue-chip marketers.
The deal gives Huge a London-based commerce delivery engine as agencies race to pair AI services with revenue-critical implementation work.
The acquisition pushes REPAY deeper into utility and government bill pay as it trades near-term leverage for recurring volume and broader control of the billing stack.
The asset deal gives Sprinklr native video and image analysis as enterprise software buyers push customer intelligence beyond text-based social monitoring.
The acquisition gives Adobe a larger claim on marketing budgets as brands race to stay visible inside search engines, chatbots, and AI agents.